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November 19, 2006
Keeping Your Business Partners Under Control
In the world of business it is crucial to establish strategic relationships with influential business owners but it is equally as important to ensure those business partners are playing under your rules of engagement.
I am home from a business conference where I learned that some of my business partners have been abusing certain aspects in cross promotions of products and services.
I was not prepared for this so I wanted to share the importance of developing terms and conditions for engaging in promotions as part of your plans for strategic alliances.
More details on how to do this coming soon. I just wanted to plant some food for thought when you pursue business partners.
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